This
subject is divided into two parts. The first part is devoted to defining the
concept and its various theoretical instruments. It will also examine the
strategies implemented by major agri-food
companies worldwide. The second part presents the strategy of the agri-food
industry in Algeria and its prospects for development.
1.Introduction 2. The concept of strategy (two tutorials
= 6 hours) 2.1. Strategy, general policy and
strategic management 2.2. Long-term planning 2.3. Strategic planning 2.4. Strategic management 3. Strategic diagnosis of the company
(three tutorials = 9 hours) 3.1. The objectives of strategic
diagnosis 3.2. Internal strategic diagnosis 3.3. The company environment 3.4. External strategic diagnosis 4. Strategic decision-making (three
tutorials = 9 hours) 4.1. Choosing and formulating strategic objectives 4.2. The strategic decision-making process 4.3. Study of several typical strategies 4.4. Global strategic decision-making models 4.5. Portfolio strategies 4.6. The concept of strategic risk 5. Strategy implementation (two tutorials = 6 hours) 5.1. The planning system 5.2. Choosing an organisational structure 5.3. Setting up a strategic information system